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March 20, 2007
Abercrombie Launches British Invasion
Abercrombie & Fitch has made a daring move oversees by opening a location on London’s posh Sevile Row, home to the city’s famous bespoke tailors. The new store, which opened Monday, is A&F’s first European foray.
Company executives said the choice of location fit with the brand’s preppy tradition, despite the fact that it’s a mass market chain.
Posted by Blacks on March 20, 2007 09:55 AM
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