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October 04, 2007

New Helen Wang Collection Taps Into Dress Trend

Contemporary designer Helen Wang is launching an upscale collection of dresses under the new HW Helen Wang label. The collection is being offered to high-end specialty stores for next spring with wholesale prices from $230 to $380.

Wang is definitely tapping into a trend, as dress sales have skyrocketed over the last year. The designer is hoping that the new collection will to do $1 million in wholesale in its first year.

Posted by Blacks on October 4, 2007 09:38 AM

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