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February 15, 2008
New Ellen Tracy Owners Make Plans To Expand
Liz Clairborne has sold bridge brand Ellen Tracy to a group of business partners for $42.3 million. The brand was scooped up by Barry Sternlicht, Radius Partners LLC and Windsong Brands LLC for far less than the $180 million that Claiborne paid for it five years ago.
The new owners plan to reinvigorate and expand the brand with a new designer and added retail locations in the U.S. and abroad.
Ellen Tracy currently reaps $100 million in volume a year.
Posted by Blacks on February 15, 2008 09:53 AM
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