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January 25, 2006

Ferragamo Sales, Reputation Climb

Italian luxury group Salvatore Ferragamo reported a 12% sales surge for 2005 this week. The group cited strong demand in Asia and the U.S. and predicted continued strong growth in 2006.

Perhaps not surprisingly, the solid results were released the same week that a poll of wealthy consumers voted Ferragamo the luxury brand that delivers the best customer experience.

The poll rated 16 luxury brands on elements such as price-worthiness, shopping experience and referral.

Coach came in as the strongest mass-market luxury brand, while Louis Vuitton was favored by women and Hermes got the top notch from wealthy consumers over 50.

Posted by Blacks on January 25, 2006 08:31 AM

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