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March 17, 2006

Prada Makes Deal To Sell Helmut Lang

Prada has agreed to sell its Helmut Lang brand to Link Theory Holdings, the Italian luxury group confirmed Friday.

Link, a Japanese firm, has purchased the Helmut Lang trademark name for an undisclosed sum.

The deal comes just a few weeks after Prada agreed to sell its Jil Sander brand to private equity firm Capital Change Partners.

The fashion house has said previously that it wants to concentrate on building its Prada and Miu Miu lines.

Posted by Blacks on March 17, 2006 07:48 AM

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