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April 20, 2007
Brooks Woos The Resort Crowd
Brooks Bros. is focusing on the resort lifestyle with a new chain of concept stores called Brooks Bros. Country Club Collection. The stores will feature the brand’s popular Country Club label of sports-related clothing and accessories.
The new format will debut next month in a number of affluent locations, including Tucson, Arizona and Southampton, New York.
Blacks’s Take: Brooks is working on a proven concept but it should be careful not to add too many new stores too fast.
Posted by Blacks on April 20, 2007 09:24 AM
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