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October 18, 2007
Tiffany Introduces New Retail Model
Tiffany & Co. is adopting a less exclusive retail concept called Tiffany & Co. Collections. The jeweler plans to launch around 70 Collections stores, offering more affordable women’s jewelry and accessories. The new stores will be around 2,000 square feet in size and feature products in the $100 to $15,000 range. Engagement rings will not be included in the new concept.
Tiffany unveiled a Collections model to analysts and investors this week but did not say where the first stores would be located. The company hopes to debut the new concept in fall of 2008.
Posted by Blacks on October 18, 2007 09:36 AM
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