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November 06, 2007

London Fog Tries Its Hand At Weather Proof Bags

London Fog is introducing a line of affordable handbags that are treated to resist moisture.The line will be available in department stores next fall in the price range of $100 to $250.

The Iconix-owned outerwear firm is taking advantage of the weather proof technology to cement its reputation as a classic and highly wearable brand.

The company is also considering a foray into other parts of the accessories market, including jewelry, belts, men’s accessories and small leather goods.

Posted by Blacks on November 6, 2007 09:19 AM

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